Actualités
Retour à l'aperçu"What about shoptypes evolution?", le thème de la prochaine réunion de l'Expertise Center Research Panels du 9 février
La prochaine réunion de l'Expertise Center Research Panels aura lieu le 9 février, à l'UBA de 9h à 11h.
Agenda:
9h – 9h30 : Discussion between members and status meeting UBA/Nielsen held on Dec. 2nd last
9.30 – 10.15 : Dirk Vanderveken, Division Director, GfK PANELS SERVICES BENELUX div. Belgium
* Projects and priorities for 2011
* Out of Home - latest evolutions : petrol stations, retail panel, trade management en shopper marketing
* Results of the meeting GfK and GS1
* GfK Panel Academy – basic training on consumers panel for junior PM and marketeers
10.30 – 11.30 : Ronald Goudsmit, European Marketing Director, Véronique Vierset - Client Business Partner, Hilde Vanderheyden - Client Business Partner, Nielsen
* Status on the shoptypes
* Discussion on the integration Makro/Metro in shoptypes definition : views of Michel Vlietinck, Food Purchasing Director, Makro Cash & Carry Belgium
* Developments and projects Nielsen for 2011
11h30 – 12h00 : status between members
La participation est exclusive et libre pour les membres de l'UBA. Veuillez nous avertir via e-mail share@ubabelgium.be.
