UBA logo

Fundamentals to be effective in media

Media & communication effectiveness: what really works?

Master Class Dutch English

Speakers

  1. Liesbeth Bernaerts

    Director Data & Tech at Kinesso
  2. Olivia Devuyst

    Marketing & E-commerce Manager at E5
  3. Thibaud De Meester

    Thibaud De Meester

    Strategy Lead at DPG Media Advertising

    Since the start of his career in 2010, Thibaud De Meester has developed into a versatile expert in marketing research, digital media, and strategic consulting. He began at InSites Consulting and continued his career at Dentsu Aegis Network, where he held various roles such as digital media planner, digital strategist, and strategic client lead. 

    Since 2021, Thibaud has been working as Strategy Lead at DPG Media Advertising, where he advises clients on advertising effectiveness and the role of media in marketing strategies. With broad experience in sectors such as FMCG, retail, finance, tourism, and government, he works with both large established brands and ambitious challengers.

  4. Tim Van Doorslaer

    Tim Van Doorslaer

    Head Of Research at DPG Media Advertising

    Since the beginning of his career, Tim Van Doorslaer has developed into an expert in media-related advertising research. Inspired by a speech from one of the pioneers of market research in Belgium, he discovered his passion for the field—one that has never left him since. 

    He built a strong reputation as Head of research at DPG Media Advertising, the largest media company in the Benelux, active in video, audio, publishing, and online services. 

    Tim specializes in statistics, consumer behaviour, customer insights, advertising research, and market research. With his extensive expertise and strategic approach, he helps make media and advertising more effective for both brands and businesses.

Register

Sorry, the registration period is over.

Prices

  • UBA member : Free. The participation fee is included in your company's annual membership contribution.
  • Standard: € 430 (excl. VAT)
UBA logo

Cookies on this website

This website makes use of cookies to function properly. If you would like to change which cookies we can use, change the cookie settings. Read more about our use of cookies in our privacy policy.

Cookie settings

Strictly necessary cookies 22 cookies

These cookies are necessary in order to enable our website to function properly and are therefore installed without your consent. We use them e.g. to protect our website. These cookies permit you to navigate between the different parts of the website, to complete forms. If you block these cookies, it is possible that certain parts of the website will not function optimally. We do not collect any personal data with these cookies, and we never pass the collected information on to third parties. Along with the following cookies, cookies are also installed by our partner Vimeo when you make use of our Training 24/7 offer.
Name Vendor Description Expiry

Preference cookies 1 cookies

These cookies simplify the functioning of our websites, make them more enjoyable for the visitor and ensure that you receive a more personalised surfing experience. These are, for example, cookies that remember whether you were already asked to participate in a survey, so that we do not propose the same survey to you over and over, or a cookie that offers you a personalised layout as a result of a previous visit.
Name Vendor Description Expiry

Analytical cookies 7 cookies

We use analytical cookies in order to collect information about how visitors use our website, for the purpose of improving its content, better adapting it to the wishes of visitors and increasing its user-friendliness.
Name Vendor Description Expiry

Marketing cookies 6 cookies

These cookies are installed for marketing purposes and are used in order to follow your surfing behaviour after you visited our website and/or to show you personalised ads. They can be installed on our website by us or by third parties. You decide for yourself whether or not to consent to the installation of such marketing cookies.
Name Vendor Description Expiry

External cookies 8 cookies

Some cookies are installed, with UBA´s consent, by third parties for the purpose of drawing your attention to certain products and services or to give you direct access to social media. For the cookies that are installed by these external parties, the information they collect with them and the purpose for which this information is used, we refer to the privacy statements of these parties on their own websites. These statements can be modified regularly, something over which UBA has absolutely no control.
Name Vendor Description Expiry