<?xml version='1.0' encoding='UTF-8'?><rss version="2.0" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>AI</title><link>https://www.ubabelgium.be/en/</link><description></description><language>nl-NL</language><copyright>(c) 2006 Procurios</copyright><lastBuildDate>Tue, 26 May 2026 14:32:41 +0200</lastBuildDate><docs>http://blogs.law.harvard.edu/tech/rss</docs><generator>Procurios RSS2 Feed</generator><item><title>How agentic AI reshapes customer support</title><description>&lt;p&gt;On 19 May 2026, the UBA 60 minutes session with Hannah Patronoudis and Michiel Vandendriessche from Raccoons explored how agentic AI can move customer support from answering questions to taking action. For marketing and brand managers, the key question is no longer only what to automate, but what kind of customer experience an autonomous system should deliver.&lt;/p&gt;</description><link>https://www.ubabelgium.be/en/knowledge-hub/item/2026/05/26/how-agentic-ai-reshapes-customer-support</link><pubDate>Tue, 26 May 2026 14:32:41 +0200</pubDate><guid isPermaLink='true'>https://www.ubabelgium.be/en/knowledge-hub/item/2026/05/26/how-agentic-ai-reshapes-customer-support</guid><media:content url="https://www.ubabelgium.be/l/library/download/urn:uuid:7d3f6377-c325-448a-8ea2-656378ce7cfe/istock-2209750313.jpg" type="image/jpeg" medium="image"  duration="10"> </media:content></item><item><title>Give AI context to improve competitiveness</title><description>&lt;p data-start=&quot;60&quot; data-end=&quot;289&quot;&gt;AI is becoming a new intermediary between your customers and your brand. To be found, understood and recommended, your brand needs to provide clear context: structured data, reliable content and more tailored digital experiences.&lt;/p&gt;</description><link>https://www.ubabelgium.be/en/knowledge-hub/item/2026/05/13/give-ai-context-to-improve-competitiveness</link><pubDate>Wed, 13 May 2026 13:49:11 +0200</pubDate><guid isPermaLink='true'>https://www.ubabelgium.be/en/knowledge-hub/item/2026/05/13/give-ai-context-to-improve-competitiveness</guid><media:content url="https://www.ubabelgium.be/l/library/download/urn:uuid:a84ef281-0211-4e25-bcdb-a4160641e843/istock-2225156153.jpg" type="image/jpeg" medium="image"  duration="10"> </media:content></item><item><title>EU delays AI labelling requirements to 2 December 2026</title><description>&lt;p&gt;The application of AI labelling and transparency requirements under the EU AI Act is expected to be postponed to 2 December 2026.&lt;/p&gt;</description><link>https://www.ubabelgium.be/en/knowledge-hub/item/2026/05/13/eu-delays-ai-labelling-requirements-to-2-december-2026</link><pubDate>Tue, 12 May 2026 17:48:19 +0200</pubDate><guid isPermaLink='true'>https://www.ubabelgium.be/en/knowledge-hub/item/2026/05/13/eu-delays-ai-labelling-requirements-to-2-december-2026</guid><media:content url="https://www.ubabelgium.be/l/library/download/urn:uuid:da6ee888-dcad-4043-92bd-d835b7499f58/istock-476196692.jpg" type="image/jpeg" medium="image"  duration="10"> </media:content></item></channel></rss>