https://www.ubabelgium.be/en/nl-NL(c) 2006 ProcuriosMon, 27 Apr 2026 16:24:14 +0200http://blogs.law.harvard.edu/tech/rssProcurios RSS2 Feed<p>In an increasingly competitive and transparent talent market, employer branding has become a strategic priority. Attracting and retaining talent is no longer just about visibility. Today&rsquo;s candidates are looking for purpose, authenticity, and a consistent experience at every touchpoint.</p> <p>So, what truly makes an employer brand successful?</p>https://www.ubabelgium.be/en/knowledge-hub/item/2026/04/28/how-to-build-a-successful-employer-brandMon, 27 Apr 2026 14:13:12 +0200https://www.ubabelgium.be/en/knowledge-hub/item/2026/04/28/how-to-build-a-successful-employer-brand <p><b>The roll-out of CIM ONE is generating interest abroad. CIM has been invited to explain its cross-media efforts at various conferences, thereby continuing to contribute to the international camaraderie that has long characterised the audience measurement sector</b></p>https://www.ubabelgium.be/en/knowledge-hub/item/2026/04/28/how-the-cim-became-a-thought-leader-on-the-international-stageMon, 27 Apr 2026 13:13:41 +0200https://www.ubabelgium.be/en/knowledge-hub/item/2026/04/28/how-the-cim-became-a-thought-leader-on-the-international-stage <p>AI is not just transforming how work gets done. It is reshaping the expectations, roles and value exchange between brands and agencies. As a result, many advertisers are reassessing what they expect from their agency partners and rethinking the way they collaborate. What should this collaboration look like going forward?</p>https://www.ubabelgium.be/en/knowledge-hub/item/2026/04/28/blog-series-brand-agency-collaboration-in-times-of-ai.-four-key-insights.-(1-5)Mon, 27 Apr 2026 16:24:14 +0200https://www.ubabelgium.be/en/knowledge-hub/item/2026/04/28/blog-series-brand-agency-collaboration-in-times-of-ai.-four-key-insights.-(1-5) <p>As part of the evolution of self-regulatory codes for alcoholic beverages and food products, the sector has recently strengthened its commitment to responsible communication, particularly around schools. To ensure a uniform and operational application, the partners of the sectoral agreements collaborated with the Association of Outdoor Advertising Operators (AEA) to develop an implementation note</p>https://www.ubabelgium.be/en/knowledge-hub/item/2026/04/21/advertising-around-schools-a-clear-framework-for-out-of-homeThu, 23 Apr 2026 15:32:17 +0200https://www.ubabelgium.be/en/knowledge-hub/item/2026/04/21/advertising-around-schools-a-clear-framework-for-out-of-home