Name: Five golden learnings for ROI in marketing
Start: 2026-09-15T09:30:00+02:00
End: 2026-09-15T12:30:00+02:00
Location: UBA Buro & Design Center

Five golden learnings for ROI in marketing

Hoe kan je jouw marketinginvesteringen optimaliseren?

Master Class Engels

Wanneer 15 september 2026
09:30 - 12:30

Locatie UBA Buro & Design Center
Esplanade 1 Box 8
1020 Brussels

Sprekers

Bart De Waele
Partner bij IKAg
Bart De Waele is de oprichter en managing partner van IKAg, waar hij bedrijven helpt bij het vinden en selecteren van de juiste digitale of marketingagency. Hij was CEO van het bureau Netlash/Wijs/Duke & Grace van 2006 tot 2022, dat hij succesvol verkocht. Bart is auteur van het boek Marketin...

Bart De Waele
Partner bij IKAg

Bart De Waele is de oprichter en managing partner van IKAg, waar hij bedrijven helpt bij het vinden en selecteren van de juiste digitale of marketingagency. Hij was CEO van het bureau Netlash/Wijs/Duke & Grace van 2006 tot 2022, dat hij succesvol verkocht. Bart is auteur van het boek Marketing zonder migraine en zetelt in verschillende raden van bestuur en adviesraden. Daarnaast is hij een actieve investeerder in het Belgische tech- en marketingecosysteem.

Opleiding : Accountancy (Piho Gent) ; Usability Engineer (KU Leuven) ; Vlerick, Solvay en Guberna.

Professionele ervaring : Founder & CEO van Netlash/Wijs/Duke & Grace (2006–2022) ; Managing Partner bij IKAg (2024–).

Huidige professionele activiteiten : Managing Partner bij IKAg ; bestuurder bij publiq en MuseumPassMusées ; lid van adviesraden bij een tiental bedrijven, waaronder Syntra-MVL.

Expertise : Meer dan 20 jaar ondernemerschap op het kruispunt van technologie en marketing. Gespecialiseerd in agencyselectie, digitale strategie en het bouwen van impactvolle bedrijven.
Luc Suykens
CEO bij UBA
Opleiding: MBA Kellogg School, Northwertern university: Master in Toegepaste Wetenschappen, Uantwerpen Professionele ervaring: 32 jaar marketing career bij Procter & Gamble op lokaal, regionaal en wereldwijd niveau. Harley Procter Brand Vice-President, P&G France, Belgium Holland. Huidi...
Luc Suykens
CEO bij UBA
- Opleiding: MBA Kellogg School, Northwertern university: Master in Toegepaste Wetenschappen, Uantwerpen
- Professionele ervaring: 32 jaar marketing career bij Procter & Gamble op lokaal, regionaal en wereldwijd niveau. Harley Procter Brand Vice-President, P&G France, Belgium Holland.
- Huidig: CEO UBA
- Onderscheiding: Marketer of the Year 2004, master Marketer 2008, Alumnus van het jaar 2019 Universiteit Antwerpen
32 jaar ervaring in marketing op lokaal, regionaal en wereldwijd niveau in het bouwen van merken, waarvan 22 jaar als Director/Vice President.

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UBA-lid: Gratis. De deelnameprijs is inbegrepen in de jaarlijkse lidmaatschapsbijdrage van jouw bedrijf.
Standaard: € 430 (excl. BTW).

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Five golden learnings for ROI in marketing

Sprekers

Bart De Waele

Bart De Waele

Luc Suykens

Luc Suykens

Inschrijven

Prijzen

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