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Kunnen we met Big Data zorgen voor een revolutie in de klantenervaring?

Grégory Marchandise, UBA Domain lead Data & Technology and Content
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Data zijn onmisbaar voor bedrijven die hun aanbod willen personaliseren en ervoor willen zorgen dat het leven van de consument gemakkelijker gemaakt wordt. We stelden drie vragen over Big Data aan Xavier Valentini, Customer Insights Manager bij Delhaize.

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