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Stay ahead of agentic AI with four UBA 60 minutes sessions

Agentic AI is rapidly transforming how marketing, media, search and customer experience are organised. For marketing and cross-functional teams, this creates new opportunities to plan campaigns more intelligently, automate workflows and deliver better customer interactions.

With the new UBA format 60 minutes, you will gain clear insights, practical examples and strategic inspiration during concise one-hour online sessions on how AI in marketing is already being applied today.

Discover what agentic AI means for media campaigns, search marketing, marketing workflows and customer support — and how your organisation can already benefit today.

Reserve your place and stay ahead in the next wave of AI-driven marketing.

  1. Agentic AI for media campaigns

    How agentic AI is transforming media planning and campaign performance. This is the first session in a series of four.

    UBA Focus
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    Show event
  2. Agentic AI in search marketing

    From SEO to GEO: how AI is reshaping search and brand visibility. This is the second session in a series of four.

    UBA Focus
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  3. Agentic AI: how context-driven AI is a key lever

    Why context is the new power behind AI-driven marketing. This is the third session in a series of four.

    UBA Focus
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    Show event
  4. Agentic AI in customer support

    How agentic AI is redefining customer support and service automation. This is the last session in a series of four.

    UBA Focus
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    Show event

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