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Verkopen op Marketplaces. Een slim idee of niet?

Simone Ruseler, Knowledge Manager
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Tijdens de Expert Community Omnichannel & Sales van 31 maart gaven we het woord aan 2 ‘ervaringsdeskundigen’ rond het sterk groeiende fenomeen van “marketplaces”. Matthias Laqueur van Bossdata schetste een algemeen beeld van de opkomst en de do’s & don’ts van marktplaatsen of platformen, waarna Wim Mathues ons meenam in de recente ervaringen van Decathlon met haar eigen marktplaats.

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