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Talent aantrekken is de grootste barrière voor in-housing

Zaki Lahbib, Expert Paid Media
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Als adverteerder moet u een keuze maken; uw marketingactiviteiten in-house organiseren of kiezen voor outsourcing. Beide opties hebben zowel voor- als nadelen. Maar wat zijn de huidige trends in de markt? Hoe kan u als adverteerder uw slaagkansen vergroten? Ontdek de resultaten van een UBA-fma onderzoek en de interessante inzichten van de UBA Expert Community van 7 juni.

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