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Dé trends in content marketing

Koen Denolf, Managing Partner The Fat Lady
Bart Lombaerts, Head of Content @ Spyke
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Koen Denolf, contentstrateeg bij The Fat Lady, en Bart Lombaerts, Head of Content van SPYKE deden inspiratie op toen ze eind vorig jaar het congres Content Marketing World in Washington bijwoonden. Is dit het einde van de term content marketing? Hoe bereid je je voor op 2024? 

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