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Agentic search: what brands must do

Grégory Marchandise, UBA Domain lead Data & Technology and Content
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Agentic search is moving from answers to actions. In this 60 minutes session, Germain Deflandre, Co-founder & Co-CEO at MentionLab, and Pierre Georges, Co-founder at MentionLab, explain why brand builders should prepare now as AI agents start comparing offers, filling forms and shaping who gets chosen.

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