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Expert Community Panels

Hoe evolueert de koopkracht van de consument

When 22 March 2023
09:30 - 12:30
Location UBA Buro & Design Center
Esplanade 1 Box 8
1020 Brussels

Introduction

De huidige inflatiecijfers blijven een negatieve invloed hebben op de bestedingen van de consumenten. Welke tendensen merken we op binnen FMCG? Hoe houden consumenten hun uitgaven onder controle? Hoe spelen de leveranciers en retailers in op de gewijzigde realiteit? Op 22 maart lichten Nielsen en GfK een tip van de sluier.

Agenda:

1. Nielsen IQ

Veranderingen in consumentengedrag, impact van de inflatie op de heersende tendens en op de volumes en eerste resultaten van 2022. 

2 GfK

GfK Behavior Change - Tendensen van het koopgedrag van Belgische gezinnen op de FMCG-markt en impact van de inflatie op die tendensen. We blikken terug op de volumes en resultaten van 2022.

3 Netwerkmoment tijdens broodjeslunch

Na de Expert Community Panels nodigt UBA u uit voor een lunch om bij te praten met uw collega’s uit de sector.

Schedule

On Wednesday 22 March:
9:30 - 12:00

Presentaties van Nielsen & GfK

12:00 - 12:30

Netwerkmoment met broodjeslunch

Register

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Prices

De UBA Expert Communities zijn geprivilegieerde momenten waarop managers en experts specifieke onderwerpen bespreken om hun merken te helpen evolueren. Deelname is gratis en exclusief voor Adverteerders UBA-leden. Het delen van ervaringen staat centraal.

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