Digital Bootcamp
A cycle of video training and workshops to enhance your digital skills in marketing and communication.
Introduction
The Digital Bootcamp is one of a kind, offering video training and workshops to refine your digital skills. The courses are led by renowned industry experts.
Find more details and the full programme here.
The workshops will take place at the UBA office.
The workshops are scheduled as follows:
- Day 1 (13/02 from 9:30 AM to 4:30 PM): workshop Insights & Strategy and workshop Content.
- Day 2 (05/03 from 9:30 AM to 4:30 PM): workshop Data & Technology and workshop Media.
To attend the workshops, we kindly ask that you watch the videos listed in the full programme beforehand.
Practical information
- Who is it for? The Digital Bootcamp is designed for anyone wishing to master the basics of digital marketing or sharpen their knowledge and skills.
- How?
- 2 days per cycle.
- Watch the Training 24/7 e-modules in advance via the UBA website, whenever and wherever you prefer. Links will be provided well in advance.
- Where are the workshops held?
At UBA, Buro & Design Center, Esplanade 1, 1020 Brussels (near Heysel). - Language?
- Training 24/7: available in Dutch, French or English with subtitles.
- Workshops: speakers will present in English. Participants may speak in their preferred language.
- Conditions?
- Free participation for UBA brand members.
- Maximum of 2 participants per company per cycle.
- Limited to 36 participants per cycle.
Schedule
Day 1
Workshop Insights & Strategy
Workshop Content
Day 2
Workshop Data & Technology
Workshop Media
Register
Please log in to see which tickets are available for you.
Training 24/7
Day 1
-
Customer journey
How to use the customer journey for digital marketing?
-
Content marketing strategy
Why content marketing and how to develop a Strategy?
Day 2
-
Dashboarding
How to visualise data using dashboarding?
-
Online targeting
How to choose the right media & techniques to reach your target?
-
Introduction to data strategy
How to make your data marketing future-proof?
Prices
- UBA Member | Brand Member: included in your company’s annual membership fee.
Registration conditions?
- The cycle is exclusively reserved for advertisers.
- The rule is "first come, first served." Out of respect for companies to whom we have to refuse registration due to lack of space, please commit to the entire program.
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