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Stef Peeters (CIM) over de nieuwe radiostudie

Media Marketing
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Woensdag worden de eerste resultaten van de vernieuwde CIM Radiostudie gepresenteerd. Die onderscheidt zich vooral door een aangepaste manier van rekruteren. En door de nieuwe naam. Vaarwel CIM Radio. Say hi to CIM RAM. Stef Peeters, General Manager van het CIM, geeft uitleg bij de nieuwe CIM Radio Audience Measurement.

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