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15 adviezen om een goede klant te zijn voor uw bureau

Chris Van Roey
Screenshot 2019-07-26 at 09.26.35.png

In 1963 schreef David Ogilvy zijn beroemde en succesvolle boek 'Confessions of an Advertising Man'. In hoofdstuk 4 geeft hij enkele regels die een bedrijf moet volgen "als ze een goede klant willen zijn voor een reclamebureau". 

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