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Vijf marketingvoorspellingen volgens Gartner

Grégory Marchandise, UBA Domain lead Data & Technology and Content
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Consultancy- en onderzoeksbureau Gartner deelt met ons zijn voorspellingen voor 2020 en de daaropvolgende jaren. Consumenteninzicht, data-ethiek en consumentenvertrouwen zijn de rode draad doorheen Gartners 5 belangrijkste voorspellingen voor marketingleiders.

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