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Welkom in het privacy-tijdperk

Chris Van Roey
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Big data is de drijvende motor achter slimme technologieën. Het objectief is voornamelijk om consumenten persoonlijker en op een meer relevante manier aan te spreken. Maar diezelfde 'big data' zijn stilaan de oorzaak van een lawine aan cybersecurity bedreigingen, privacyschandalen en de controversiële praktijken van de Silicon Valley reuzen. 

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