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De cookieless transitie is nog niet rond

Media Marketing
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Het recentste State of Data verslag van het IAB is zopas verschenen. Daarmee beschikken we over een update betreffende de vorderingen van de industrie met betrekking tot de cookieloze wereld van morgen.

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ppms_privacy_* Piwik PRO

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probase_notice UBA

Shows functional notifications to the visitor

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Identification of the device on which the user used two-factor authentication

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Stores the name of the campaign that directed the visitor to your site.

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bcookie LinkedIn

Used by LinkedIn to track the use of embedded services.

 180 days
li_fat_id LinkedIn

Member indirect identifier for Members for conversion tracking, retargeting, analytics

 1 month
li_gc LinkedIn

Used to store guest consent to the use of cookies for non-essential purposes

 6 months
li_sugr LinkedIn

Used to make a probabilistic match of a user's identity.

 90 days
lidc LinkedIn

To facilitate data center selection.

 1 day
pbVisitorID UBA

Identification of returning visitors

 1 year

External cookies 8 cookies

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ai_session Microsoft

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 180 days