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Hoe staan Vlaamse consumenten tegenover reclame?

Deniz Sariyildiz, Marketplace Lead at Kantar Kantar Marketplace Lead
Survey

Kantar publiceerde onlangs de resultaten van hun onderzoek "Media Reactions 2023" over de perceptie van de media als reclamedragers. De studie is gebaseerd op interviews met marketingprofessionals enerzijds en anderzijds op de resultaten van een online enquête bij 500 Nederlandstalige, Belgische consumenten. Benieuwd? Ontdek de belangrijkste resultaten alsook het volledige rapport. 

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