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Ontdek hoe Proximus een Golden Effie Award won

Anne-Laure de Hults Manager Strategy & Sustainability - UBA
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Van harte gefeliciteerd aan Proximus met het behalen van de Golden Effie Award voor hun campagne "Got the Fiber". Deze campagne onderscheidde zich in de concurrerende Belgische telecommarkt. In een volwassen sector, waar groei afhankelijk is van het veroveren van marktaandeel, positioneerde Proximus zich als premiumspeler met de nadruk op een kwalitatief aanbod, waaronder glasvezel.

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