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Torfs' human-first approach: surprisingly familiar in an omnichannel world

Lien Van Hoorebeke, Torfs Marketing Manager Torfs
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When you say shoes in Flanders, you say Torfs. We have been part of families' daily lives for more than 75 years. But a strong name alone is not enough in a retail world where convenience, digital interaction and customer experience set the standard. Our challenge? To create a customer experience that seamlessly connects all channels, always feels human and remains true to our trusted DNA, while at the same time surprising and innovating. 

Torfs' CX approach is based on three pillars: a well-thought-out omnichannel strategy, the human touch in every contact moment and a surprisingly familiar experience. 

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