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Help: I am a starter in Marketing

Have you just started in marketing and want to master the essential skills? Not sure which UBA trainings best fit your profile?

We’re here to guide you.

Our experts have carefully put together a learning path for marketing starters. It bundles the most relevant trainings to give you a strong foundation and help you increase your impact quickly. Of course, you choose which sessions you want to follow, but with this track, we’re happy to set you on the right path.

Discover the journey

What is the New to Marketing Journey?

The New to Marketing Journey is a guided learning path designed for professionals who are new to marketing or want to strengthen their foundations quickly. It combines 5 on-demand videos available 24/7, 4 interactive Master Classes (online or at our offices), and two essential publications into one accelerated learning experience.

Recommanded Master Classes

Business plan effectiveness: OGSM basics

Media strategy evaluation

Visual nudging in marketing and communication

Recommanded Master Classes

Business plan effectiveness: OGSM basics

Media strategy evaluation

Visual nudging in marketing and communication

Recommanded Master Classes

Business plan effectiveness: OGSM basics

Media strategy evaluation

Visual nudging in marketing and communication

Training 24/7 videos

Building a meaningful brand

How do you build a meaningful brand in the post-purpose era?

Thomas Kolster_v2

Publication: Effectiveness

Marketing Effectiveness remains one of the most pressing challenges for marketers across all industries. Identifying and understanding the most relevant KPI’s is essential for developing impactful marketing strategies and ensuring effective communication.

Measuring what matters

Download
Measuring what matters_cover ENG
Download

KPI framework for brand builders

Download
KPI framework for brand builders_cover ENG
Download

Are there other trainings for beginners?

Beyond this starter journey, UBA offers a wide range of trainings to further support your development. Watch videos whenever it suits you, or join inspiring masterclasses to take your expertise to the next level.
Whatever your ambitions are, you’ll always find a training that fits your needs.

More Master Classes More Training 24/7 videos
FAQ ?
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