You can learn more from a person in an hour of play than you can from a lifetime of conversation. Plato

In marketing and communication departments, brainstorming sessions or workshops are almost a daily or weekly occurrence. The first challenge often begins with, "Who should we invite to this workshop?" and all too often, the same individuals are called upon. These are usually the ones who always have something to say.

But have you ever considered that perhaps not all the knowledge present in the team or organization is being brought to the surface?
What could you do to increase active participation from every attendee in a meeting or workshop? How could you make the meeting more "lean forward" rather than "lean backward"?
What can we do differently to maximize the output of the workshop or brainstorming session?

What will you learn?

• You will gain an overview of how the LEGO® SERIOUS PLAY® method can be used, and you will understand the advantages of this method compared to other facilitation methods.
• You will get hands-on experience with the bricks and learn firsthand what the LEGO® SERIOUS PLAY® method entails through a real-life case.
• You will receive tips on how to use play in your daily work within a marketing/communication department and as a potential team leader.

For whom?

This course is for anyone open to exploring new facilitation methods beyond traditional tools like flipcharts, Post-it notes, and World Café sessions, and willing to experiment with them.

This course is aimed at "beginners" with basic knowledge of the subject matter.

Language

The training will be given in Dutch & French, depending on the group.
Participants may respond in the language of their choice.

"LEGO® SERIOUS PLAY® is such a fun training! It provides practical tools and insights you can take back to your workplace, and at the same time, it’s a lot of fun during the session itself. Lucia Soetens, who leads the course, is a passionate and fascinating speaker. Highly recommended!" - Félice Vandenabeele, Marketing Manager, Creadomus

"I thoroughly enjoyed this training. It was fascinating to discover how using LEGO bricks (or other elements) can easily engage everyone and encourage active participation. The structure and flow of the session are incredibly useful. A top-notch session, no doubt." - Peter Moyson, Creative Manager, AXA Belgium

"This was the best training I’ve taken in a long time! I recommend it to anyone looking for an effective and creative way to brainstorm as a team." - Delia Mensitieri, Business Development, BMID