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Marketing research fundamentals

Practical introduction to marketing research: from questions to insights.

Master Class English
When 27 November 2026
09:30 - 12:30
Location UBA Buro & Design Center
Esplanade 1 Box 8
1020 Brussels

Speakers

  1. Elin De Boel

    Elin De Boel

    Praktijkassistent UAntwerpen at Studio CIX
    Elin De Boel is an experienced marketing and consumer insights expert with a background in leading companies such as Bain & Company, Procter & Gamble, Danone, and Novartis. She has worked across local and international roles, translating consumer understanding into strategic decisions. T...
    Elin De Boel

    Elin De Boel

    Praktijkassistent UAntwerpen at Studio CIX

    Elin De Boel is an experienced marketing and consumer insights expert with a background in leading companies such as Bain & Company, Procter & Gamble, Danone, and Novartis. She has worked across local and international roles, translating consumer understanding into strategic decisions.

    Today, she is an independent consultant and corporate trainer, helping organizations strengthen their marketing and insights capabilities. She is also a lecturer at the University of Antwerp, where she teaches marketing to international business students.

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Prices

  • UBA member: Free. The participation fee is included in your company's annual membership contribution.
  • Standard: € 430 (excl. VAT).
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