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Online Expert Community Data & Technology

De Expert Community Data & Technology organiseert een sessie op 21 december om een beter inzicht te krijgen in waarom het belangrijk is dat Google Analytics en alternatieve platformen zich houden aan de regels van de GDPR.

When 21 December 2022
09:30 - 11:30
Location UBA Buro & Design Center
Esplanade 1 Box 8
1020 Brussels

Introduction

De overgang van Universal Analytics naar GA4 of een ander, concurrerend platform is een kwestie die alle organisaties zou moeten bezighouden, in het bijzonder in het licht van een wereld zonder third-party cookies en de conformiteit met de GDPR.

Op 21 december organiseert de Expert Community Data & Technology een informatiesessie over analyics tools.

Volgende elementen komen aan bod:

  • Hoe werken de oplossingen die geen gebruik maken van cookies en zijn ze in overeenstemming met de AVG?
  • Mag de nieuwe versie Google Analytics GA4 gebruikt worden door in Europa gevestigde bedrijven, aangezien ze werkt met cookies?

Deskundigen inzake analyticsplatformen en gegevensbescherming, waaronder Bart Van den Branden, de Managing partner van Sirius Legal, en Siegert Dierickx Co-founder & Managing Partner, Multiminds, komen er hun kennis ter zake delen. 

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Prices

UBA Expert Community Research Panels is exclusief voor UBA leden (Advertisers). Deelname is inbegrepen in het UBA lidmaatschap.

Deze sessie wordt online via Zoom gegeven. Schrijf u in om deel te nemen, u ontvangt verdere instructies per mail.

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