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  1. Getting the best from your media agency

    Take control of your media investments.

    Offline French Dutch
    Show event
  2. Innovation: Keys to success

    How to build an organisation that thrives on innovation?

    Offline English
    Show event
  3. Introduction to social media strategy

    How do you build a social media strategy for both the short and the long term?

    Online English
    Show event
  4. Beyond awareness: Turning intention into action

    How to encourage sustainable consumption choices with behavioural science? 

    Offline English
    Show event
  5. Rethinking media: How diversity drives stronger brands

    How can inclusive media strategies unlock real impact for both society and business?

    Offline English
    Show event
  6. Measuring and reporting marketing communication effects

    What KPIs should you focus on to build real value for the business?

    Offline English
    Show event
  7. Introduction to automated and agentic AI

    How can automated and agentic AI transform marketing processes into more human-like, engaging customer experiences? 

    Online English
    Show event
  8. AI for content creation process

    How can you leverage AI effectively throughout the content creation workflow?

    Online English
    Show event
  9. Negotiation skills

    How do I achieve the best result in a negotiation?

    Offline Dutch
    Show event
  10. Ideation & brainstorming techniques

    How do you and your team go from a blank page to a clearly defined list of ideas?

    Offline Dutch
    Show event
  11. Mediatraining: Tips & tricks

    How do I prepare for an interview and deal with journalists?

    Offline Dutch
    Show event
  12. Fuel your brand with category management thinking

    How can your brand grow faster by thinking in categories?

    Offline English
    Show event
  13. Boosting brand growth in a changing landscape

    How to keep your brand competitive and move faster in a continuously changing playfield.

    Offline English
    Show event
  14. Fundamentals to be effective in media

    Media & communication effectiveness: what works best?

    Offline Dutch English
    Show event
  15. Introduction to neuromarketing for creative effectiveness

    How can you use neuroscience insights to make your creative campaigns more impactful?

    Offline English
    Show event
  16. Negotiation skills

    How do I get the best result from a negotiation?

    Offline French
    Show event
  17. From prompt to action: Agentic AI for media strategy

    How can marketers use agentic AI to automate their media decisions and radically accelerate collaboration with partners?

    Offline English
    Show event
  18. Mastering communication and media for brand effectiveness

    How do you truly connect with today’s consumer?

    Offline English
    Show event
  19. Ideation & brainstorming techniques

    How to boost your creative abilities with effective brainstorming techniques?

    Offline French
    Show event
  20. Marketing research fundamentals

    Practical introduction to marketing research: from questions to insights.

    Offline English
    Show event
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