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Employer branding

A strong employer brand is crucial for attracting and retaining the best talent. This page offers valuable resources, including Master Classes and publications, to help you build an authentic employer brand that resonates with your target audience. Learn how to communicate your company’s values, culture, and vision in a way that appeals to prospective employees and sets you apart as a preferred employer.

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Master Classes

Join our expert-led master classes and learn how to develop an authentic employer brand and foster a workplace culture that resonates with current and prospective employees, positioning your organization as a top employer in the industry.

Go to Master Classes (ANCHOR!)

Articles

Explore our curated collection of publications on employer branding, offering insights, strategies, and case studies to help you build a powerful and authentic employer brand. These resources provide practical advice on enhancing your company’s image, improving employee engagement, and attracting top talent in a competitive market.

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Our employer branding expert is Anne-Laure

On a regular basis, Anne-Laure selects the most important news, insights, and tools on Brand Strategy, Sustainability, DEI and Employer branding for you. Stay updated with Anne-Laure's top picks by adjusting your preferences in My UBA.

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Brand Strategy Sustainability Diversity & Inclusion Employer Branding

Knowledge and Insights

  1. The myth of happiness at work

    Is happiness truly the key to a strong company culture? Focusing on wellbeing and smiling fa...
    September 8, 2025
    Veerle De Vos, Faith in Fools
    News
    250906_The myth of happiness at work.jpg
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Trainings

  1. Employer marketing

    How do you build a stronger brand from within?

    Offline English
    Employer-Marketing.jpg
    Show event

Other topics that may also interest you

Stay updated on Employer branding

With our weekly newsletter, we keep you informed about the latest trends in the sector. You can manage your preferences in MyUBA.

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