Speakers

1. 

   Amanda van Wijnen

   Customer Improvement Specialis at bol

   Amanda van Wijnen, CX strategist at bol, focuses on bringing teams together to create impactful end-to-end customer journeys. At bol, she operates at the intersection of strategy, analytics and execution, helping teams to translate customer insights into aligned decisions and concrete improvement...

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   Amanda van Wijnen

   Customer Improvement Specialis at bol

   Amanda van Wijnen, CX strategist at bol, focuses on bringing teams together to create impactful end-to-end customer journeys. At bol, she operates at the intersection of strategy, analytics and execution, helping teams to translate customer insights into aligned decisions and concrete improvements within customer journeys. She played a key role in building and scaling up the journey management capability and embedding this way of working within the organisation. Through this approach to journey management, she consistently translates bol’s CX vision into consistent, organisation-wide impact.

2. 

   Bram Vromans

   Country Lead Belgium at bol

   Bram Vromans is a strategic leader driven by impact, transformation, and growth. With experience across telecom, energy, and retail, he combines a strong business mindset with a people-focused leadership approach. As Country Lead Belgium at bol, Bram is responsible for shaping and executing the ...

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   Bram Vromans

   Country Lead Belgium at bol

   Bram Vromans is a strategic leader driven by impact, transformation, and growth. With experience across telecom, energy, and retail, he combines a strong business mindset with a people-focused leadership approach.

   As Country Lead Belgium at bol, Bram is responsible for shaping and executing the strategic agenda for Belgium in a highly competitive e-commerce environment.

   Throughout his career, he has led digital and transformation initiatives, helping organizations optimize processes, accelerate growth, and embrace innovation.

   Beyond his corporate role, Bram is a guest lecturer at KU Leuven and mentors start-ups, driven by a passion for inspiring people and creating impact.

3. 

   Dana van Wageningen

   Lead Customer Experience Management Development at bol

   Dana van Wageningen is a CX leader with over nine years of experience at bol and a background in CX in B2B at Essent. She leads the CXM development team, focusing on CX strategy, strengthening the Customer Crazy culture, and driving journey management across the organisation. Dana is known for ...

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   Dana van Wageningen

   Lead Customer Experience Management Development at bol

   Dana van Wageningen is a CX leader with over nine years of experience at bol and a background in CX in B2B at Essent.

   She leads the CXM development team, focusing on CX strategy, strengthening the Customer Crazy culture, and driving journey management across the organisation.

   Dana is known for empowering her team members and helping them grow in their roles. She builds bridges between people, teams, and departments, and creates the conditions for experts to do their best work. She is passionate about embedding customer-centric thinking and steering into the way bol operates.

4. 

   Florence Debret

   Associate Client Delivery Director at Kantar Insights NV

   CX and customer insights expert with experience in transforming consumer data into actionable customer experience and growth strategies. She supports organizations in optimizing end‑to‑end customer journeys across sectors such as telecom, FMCG and B2B. Combines research expertise with a commercia...

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   Florence Debret

   Associate Client Delivery Director at Kantar Insights NV

   CX and customer insights expert with experience in transforming consumer data into actionable customer experience and growth strategies. She supports organizations in optimizing end‑to‑end customer journeys across sectors such as telecom, FMCG and B2B. Combines research expertise with a commercially driven, client‑centric approach to drive loyalty, satisfaction, and brand performance.

5. 

   Gino De Vooght

   Director CX at Kantar Insights NV

   Gino began his career as an academic researcher in cognitive psychology before transitioning to market/consumer research. Driven by a passion for understanding human behavior, perception, and decision-making, Gino, as CX Research Director at Kantar, provides clients with actionable insights and a...

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   Gino De Vooght

   Director CX at Kantar Insights NV

   Gino began his career as an academic researcher in cognitive psychology before transitioning to market/consumer research. Driven by a passion for understanding human behavior, perception, and decision-making, Gino, as CX Research Director at Kantar, provides clients with actionable insights and advice to foster business growth through a Customer Experience Strategy that remains true to the brand and creates a meaningful difference.

6. 

   Maarten Raes

   Sales & Marcom Lead Mobile Vikings at Mobile Vikings

   As Chief Marketing Officer at Mobile Vikings, Maarten Raes drives brand growth by placing customer experience at the absolute core of the business. With a proven track record leading iconic hospitality and spirits brands like Martini, Dewar's, and William Lawson's, Maarten’s career is defin...

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   Maarten Raes

   Sales & Marcom Lead Mobile Vikings at Mobile Vikings

   As Chief Marketing Officer at Mobile Vikings, Maarten Raes drives brand growth by placing customer experience at the absolute core of the business. With a proven track record leading iconic hospitality and spirits brands like Martini, Dewar's, and William Lawson's, Maarten’s career is defined by a singular mission: creating unforgettable connections between people and brands. 

7. 

   Steven van Belleghem

   Speaker at Nexxworks & Snackbytes

   Steven has several international bestsellers to his name: ‘The Conversation Manager’, ‘When Digital Becomes Human’, ‘Customers the Day after Tomorrow’, and in 2020, ‘The Offer You Can’t Refuse’ was released. His passion is to inspire about the...

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   Steven van Belleghem

   Speaker at Nexxworks & Snackbytes

   Steven has several international bestsellers to his name: ‘The Conversation Manager’, ‘When Digital Becomes Human’, ‘Customers the Day after Tomorrow’, and in 2020, ‘The Offer You Can’t Refuse’ was released. His passion is to inspire about the customer experience of the future. Steven believes that entrepreneurs can only touch the hearts of their customers if they approach them empathetically and as human beings. This can be achieved by playing the long-term game and using new technology with common sense. Success is a logical result of this approach.

   As an international keynote speaker, Steven has delivered over 1,500 presentations in 45 different countries. No wonder his YouTube channel has nearly 25,000 subscribers.