AI-powered agency platforms: opportunities and challenges for advertisers
Agencies are proposing AI-powered, all-in-one platforms that promise to simplify and optimise advertising campaign management. But what do these new solutions really offer, and what are the opportunities and challenges for advertisers?
Speakers
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Chris Charman-Hunter
Chris is a proven leader in marketing transformation and technology, with a track record of accelerating the capabilities of leading global brands in marketing, media, technology, and data. As the third employee at LEAD Consulting, he led global marketing transformation programmes for top-tier c... -
Hannah Tacheny
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Katrien Maris
Katrien Maris has been a lawyer at the Brussels Bar since 2014 and advises clients active in the communication and media sector on intellectual property rights, including copyright and trademark law, commercial practices, and regulated matters. -
Peter Vertongen
Peter Vertongen is a Data Strategist and Data Protection Officer (DPO) at MultiMinds. He helps organisations turn data into business value, with a focus on data strategy, governance and privacy. -
Ryan Kangisser
Ryan Kangisser is Chief Strategy Officer at mediasense and a recognized voice on the future of marketing organizations and agency ecosystems. Over the past 16 years with the company — including roles as Head of Digital and Managing Partner — he has helped shape mediasen...
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