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Media-inflatie volgend jaar naar verwachting tussen 4 en 5%

Zaki Lahbib, Expert Paid Media
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De World Federation of Advertisers (WFA) publiceert ieder halfjaar een rapport met de titel "Outlook". Dat rapport biedt een overzicht van de stijgende/dalende mediakosten in het afgelopen jaar en een vooruitblik op de prijsontwikkelingen in het komende jaar. Ontdek wat dit betekent voor uw medium en/of uw communicatieplan.

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