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Business plan effectiveness: OGSM basics

How to develop effective business and marketing plans?

Master Class English
When 10 March 2026
13:30 - 16:30
Location UBA Buro & Design Center
Esplanade 1 Box 8
1020 Brussels

Speakers

  1. Ides Ticket

    Ides Ticket

    Business Marker at Business Markers
    Ides Ticket is the Managing Partner of Business Markers Belgium, a strategic consulting firm. He began his career as an Assistant Brand Manager at Procter & Gamble. In 2000, he joined The Coca-Cola Company, where he held roles such as Marketing Manager for C...
    Ides Ticket

    Ides Ticket

    Business Marker at Business Markers

    Ides Ticket is the Managing Partner of Business Markers Belgium, a strategic consulting firm. He began his career as an Assistant Brand Manager at Procter & Gamble. In 2000, he joined The Coca-Cola Company, where he held roles such as Marketing Manager for Coca-Cola TM and Business Development Director. He later became General Manager at MTV Networks.

    Today, he supports both SMEs and multinational organisations in the operational implementation of their strategy, positioning, internal branding, and customer experience management. He drives transformation within organisations by combining strategic-conceptual thinking with hands-on execution.

    Beyond his daily role, Ides is a highly sought-after speaker, advisor at Vlerick for their KMO Excellence/Challenge programmes, guest lecturer at various universities, strategy trainer at IFBD, and member of multiple advisory boards.

Register

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Prices

  • UBA member: Free. The participation fee is included in your company's annual membership contribution.
  • Standard: € 430 (excl. VAT).
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