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  1. Creative thinking

    How do you strengthen your creative thinking muscle?

    Offline Dutch
    Show event
  2. 60 minutes: How AI is revolutionising market research

    To address the needs of our members, UBA is organising 3 sessions on Artificial Intelligence. 

    Online English
    Show event
  3. Introduction to marketing automation

    What impact does marketing automation have on organizations, and how does it improve customer engagement?

    Offline English
    Show event
  4. AI for content & copy

    How to use AI in your day-to-day marketing work to create content?

    Online English
    Show event
  5. 60 minutes: Bias in generative AI: how to make inclusive marketing decisions

    To address the needs of our members, UBA is organising 3 sessions on Artificial Intelligence.

    Online English
    Show event
  6. Creating your custom GPT

    How can you build a custom GPT tailored to your business needs?

    Online English
    Show event
  7. Mastering customer experience management (advanced)

    How can you further foster an impactful customer experience?

    Offline English
    Show event
  8. Masterful presentations

    How to increase the impact of your (sales) presentation?

    Offline English
    Show event
  9. Elevating brands on LinkedIn

    How can you, as a brand, leverage LinkedIn to your advantage?

    Offline English
    Show event
  10. Innovation - keys to success

    How to build an organisation that thrives on innovation?

    Offline English
    Show event
  11. Unlocking the power of data collaboration for marketing and targeting

    Data collaboration is becoming increasingly important as a strategic lever to strengthen your marketing actions, optimise your targeting, and grow your brand. Find out all about it during this Exchange Community session.

    Offline English
    Show event
  12. Negotiation skills

    How do I get the best result from a negotiation?

    Offline French
    Show event
  13. The (current) truth and fables about synthetic data in market research

    One of the most fundamental changes that is happening in market research at the moment is the development of synthetic data. In this exchange community CMI session we want to have a critical look at what it is, what it can be used for already and what are the watch-outs and future developments. 

    Offline English
    Show event
  14. Building a responsible business reputation that lasts

    What are the drivers of a responsible business reputation and how to manage it?

    Offline English
    Show event
  15. Influencer marketing

    How can I get influencers to share my messages?

    Offline English
    Show event
  16. Customer experience: from measure to action

    How to successfully measure customer satisfaction and act upon it?

    Offline English
    Show event
  17. Art of prompting in marketing

    What are the techniques to improve your interactions with AI?

    Online French
    Show event
  18. Boost your business by mastering retail sales channels

    How can you make the most of different sales channels?

    Offline English
    Show event
  19. Get more out of your brand

    How to turn your brand into your organisation’s strongest asset?

    Offline
    Show event
  20. Client brief

    How to create an effective briefing?

    Offline Dutch
    Show event
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